We all know that writing is key to excel in public relations. But we’ve also all heard that a diverse skill set is important to set us apart from the many other internship and job applicants we’ll be up against in the very near future. Proficiency in a variety of categories will help make for a more valuable and knowledgeable employee. However, in order to add these important new skill sets to a repertoire one must continue the learning process even beyond the familiar classroom environment that so many of us have grown comfortable with over the years.
What if it’s not what they had in mind? What if this isn’t what they meant? How am I supposed to do this? Could all be possible questions running through anyone’s head when trying to accomplish something they’ve never tried. As soon as anyone get’s past these doubts and accepts the fact that mistakes will be made, the new experiences and unavoidable learning will take place.
At the same time, it can be difficult to branch out while feeling the pressure to excel and make positive impressions at our internships. It’s easy to do things the same old way without trying new unfamiliar tactics. In the case of my internship, I’m learning to embrace different forms of multimedia in ways I’ve never done before despite my initial apprehension since I have limited, close to zero, experience producing quality video content and the variety of ways to shoot it.
Exposure alone will help us find new skills that we excel at and can lead to further developing the particular ones we gravitate towards. Whether those new talents involve design, photography or video production, every addition to one’s skill set will make them a more attractive potential employee. In addition to those always expected writing skills, of course.
– Melany Boulton